Creating the perfect sports nutrition product can be challenging. Over the past decade, protein bars have played an increasingly important role as a convenient solution for grab-and-go nutrition, particularly as consumer interest in exercise and physical activity has surged.

European business development manager Chris Whiting spoke with Food Ingredients First about how manufacturers can use concentrated flavours to create great tasting nutritional bars.

To read the full article and discover more, click the following link: When taste meets health: Synergy Flavors rolls out new range of protein bar flavors (foodingredientsfirst.com)

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